TV or Digital (Facebook, Google) for Mass Tort Marketing?
Advantages of TV Advertising for Mass Torts TV still moves the needle when it comes to National advertising. When done properly, TV is an awareness
Are You A Better Attorney or Advertiser
BE BOTH
Google doesn’t care how good of an attorney you are…but we do. Rankings are not determined by trial skill or experience. Partner with a digital expert who can provide results that bring in clients.
Attorney Advertising
Most attorneys I work with see advertising as a necessary evil. Very few understand it and even less have time to do it. Well established firms are frustrated that firms they feel are less qualified show up above them in search
Eric Bersano
Legal Marketing Consultant
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Legal Marketing Articles
82% of People Think Attorneys Are Manipulative: 5 Strategies to Make Better Impressions [New Data]
What impression does your website content make? I don’t mean what judgments are made based on the facts it provides about your firm and its
Why Your Referrals Are So Expensive. Make Them Count!
I talk to a lot of lawyers who tell me that they don’t do any marketing. Their business is built 100% on referrals from past
Testimonial & Partners
Clients Testimonial
Eric is one of the best business consultants I have ever used. He is incredibly knowledgeable in his field. He diligently works with his clients to get outstanding results. Moreover, he is the ultimate gentleman. I highly recommend Eric for any attorney seeking guidance in internet marketing and development.
Bruce Abel
Managing Attorney - Abel Law Offices
Eric is a keenly focused and skilled individual with specialized experience in marketing for professionals. In addition to his finely honed expertise in legal marketing, SEO, business management and negotiation, Eric offers responsiveness along with a genuine interest in and dedication to his clients.
Diane Bucka
Content Development and Social Media Management for Professionals
A contingency fee-based law firm without a professional, informative, and user-friendly web site is missing many opportunities for new clients and cases. Eric Bersano is an expert at setting up law firms' web sites. Eric is extremely knowledgeable about web traffic and delivers results!.
David Ring
Plaintiff Personal Injury Trial Attorney